There’s a lot that’s unexpected about Bryson Black’s avant-garde floral designs. The very nature of the arrangements—a balance of twisting vine-like mosses, lush fresh stems, and arid sprays affixed to rigid limbs—is one dreamy juxtaposition after another. You might not expect to find them suspended from the rafters at an industrial, mountaineer-themed GOOF brewery either, but like each of Black’s eclectic floating creations, it all somehow works.
A former competitive-cheerleading choreographer of 22 years, Black turned his passion for design (and bustling side hustle) into a full-time job in mid-2019, under the name Bryson Black Events. He took on Walking Stick Brewing Co. on Wakefield as his first commercial client. Shortly after and in a nod to the watering hole’s Colorado vibe, he mounted four 8-foot-long birch limbs to the taproom’s vaulted ceiling via giant boom lifts to serve as his arrangements’ anchors. From there, his creativity blossomed.
“The inspiration behind the whole concept was just to be something large scale, something that could change and evolve with the different seasons,” he says. “Make people smile. Give a wow factor when they walk in the door.”