Navigating COGS for Florists: Cultivating Profitability in the Floral Business
What is COGS, why florists should care about it, and how can I maintain a healthy top-line profit margin. Let’s Explore Profitability!
News Blog
Blooms Beneath the Surface: The Resilient Florists of Kyiv Amidst War
In Kyiv, Ukraine, a touching story where flowers have taken on a dual role – they commemorate the lives lost, and they celebrate the resilience of the living.
Elevate Your Business with Strategic Marketing: Insights from a Floral Design Expert
In a recent live session, floral design expert Alison Ellis shared valuable marketing tips that extend beyond the floral industry.
Showcasing Your Floral Style the Right Way
Designer Extraordinaire, Donal Yim, teaches us how to promote our own floral design in an honest and authentic way.
The Truth about Being a Florist – Petals and Persistence: A Florist’s Tale of Growth, Sacrifice, and Blooming Success
Welcome to the intricate tapestry of life as a florist, where hard work, sacrifice, and the boundless joy and pain of entrepreneurship intertwine.
Blooms Illuminated: Taylor Amilas Bates Unveils Stunning Floral Design Inspired by Tiffany Lamps
This news story highlights the convergence of artistry and flowers inspired by the iconic elegance of Tiffany lamps.
Creating a Floral Design using the Customer’s Lantern!
Sometimes, artistry lies not just in the choice of blooms, but in the ability to transform ordinary elements into extraordinary creations.
Blooming Success: The Importance of Keeping Your Florist Shop’s Inventory Current
Florists must keep inventory current to avoid a dated look and optimize cash flow. Utilize inventory software, strategically refresh stock, and focus on customer preferences to maintain a fresh and financially agile floral shop.
5 Best Floral Aprons for Florists
Florist aprons are an essential accessory for anyone passionate about the art of floral design. We’ve curated 5 of the best!
A Dose of Flower Art Photography by Joe Horner
This artists love of flowers shines in every image, you have got to see his work, it literally is floral eye candy.
Introducing the Ultimate Floral Wire Tool Product Bundle!
Unleash your creativity with our exclusive Floral Wire Tool Product Bundle, carefully curated for floral enthusiasts, hobbyists, and professionals alike. This comprehensive set includes essential tools and resources to elevate your floral designs to new heights.
Keep your poinsettia going for longer
Nothing says Christmas like this flower, but wouldn’t you love to have it last through the winter? Here’s how.
Giant Paper Daisy Tutorial: Step-by-Step DIY | Paper Flower Craft Guide
These are certainly show stoppers. We thought they were fun, do you think you might try to make them? Let us know.
DIY A Stunning Christmas Garland On A Budget With This Festive Pool Noodle Hack
We can hardly believe this was created using a pool noodle. You have to take a look, it is absolutely stunning.
Blossoming Happiness: A Florist’s 7 best books to Cultivate Gratitude in a demanding world
This post explores the transformative power of gratitude and recommends a bouquet of books that can help florists cultivate a joyful heart, leading to greater happiness in both their personal and professional lives.
How to Make a Christmas Centerpiece 🎄
This Christmas arrangement has it all, sparkle, heart, warmth and charm. It will lift your Christmas decorating to the next level.
How to Plant a Bulb Lasagne (flowers from Feb to June in one pot!)
We are loving this trend and just think how happy your Spring self will be when these bulbs begin to blossom.
Easiest way to paint 10 watercolor Christmas cards for beginners
Take time to relax and enjoy the season. Here is an easy and fun watercolor tutorial we think you will completely enjoy.
How To Make a Fresh Flower Petal Perfume for Gift Giving
What a magical gift idea. What flowers would you pick to create a personal gift that shares our love of flowers?
10 Thanksgiving Centerpiece Flower Ideas That Come Together Fast & Beautifully
10 homemade centerpiece ideas that are guaranteed to impress your crowd and dress up your holiday tabletop