Navigating COGS for Florists: Cultivating Profitability in the Floral Business
What is COGS, why florists should care about it, and how can I maintain a healthy top-line profit margin. Let’s Explore Profitability!
What is COGS, why florists should care about it, and how can I maintain a healthy top-line profit margin. Let’s Explore Profitability!
In Kyiv, Ukraine, a touching story where flowers have taken on a dual role – they commemorate the lives lost, and they celebrate the resilience of the living.
In a recent live session, floral design expert Alison Ellis shared valuable marketing tips that extend beyond the floral industry.
Designer Extraordinaire, Donal Yim, teaches us how to promote our own floral design in an honest and authentic way.
Welcome to the intricate tapestry of life as a florist, where hard work, sacrifice, and the boundless joy and pain of entrepreneurship intertwine.
This news story highlights the convergence of artistry and flowers inspired by the iconic elegance of Tiffany lamps.
Sometimes, artistry lies not just in the choice of blooms, but in the ability to transform ordinary elements into extraordinary creations.
Florists must keep inventory current to avoid a dated look and optimize cash flow. Utilize inventory software, strategically refresh stock, and focus on customer preferences to maintain a fresh and financially agile floral shop.
Florist aprons are an essential accessory for anyone passionate about the art of floral design. We’ve curated 5 of the best!
This artists love of flowers shines in every image, you have got to see his work, it literally is floral eye candy.
Unleash your creativity with our exclusive Floral Wire Tool Product Bundle, carefully curated for floral enthusiasts, hobbyists, and professionals alike. This comprehensive set includes essential tools and resources to elevate your floral designs to new heights.
Nothing says Christmas like this flower, but wouldn’t you love to have it last through the winter? Here’s how.
These are certainly show stoppers. We thought they were fun, do you think you might try to make them? Let us know.
We can hardly believe this was created using a pool noodle. You have to take a look, it is absolutely stunning.
This post explores the transformative power of gratitude and recommends a bouquet of books that can help florists cultivate a joyful heart, leading to greater happiness in both their personal and professional lives.
This Christmas arrangement has it all, sparkle, heart, warmth and charm. It will lift your Christmas decorating to the next level.
We are loving this trend and just think how happy your Spring self will be when these bulbs begin to blossom.
Take time to relax and enjoy the season. Here is an easy and fun watercolor tutorial we think you will completely enjoy.
What a magical gift idea. What flowers would you pick to create a personal gift that shares our love of flowers?
10 homemade centerpiece ideas that are guaranteed to impress your crowd and dress up your holiday tabletop